Description.

Griegür is a passionate brand of yogurt ice cream whose flavor base is Greek yogurt. Focused on being a tasty, fresh and quality food, it seeks that the low calories it contains is not the main reason why its customers look for it and love it.

Rationale.

We sought to establish a vibrant, cheerful and approachable image that could adapt to the existing market and at the same time find its unique differentiator, creating an adaptable and friendly brand to the eye.

Service.

Logo design, brand identity, art direction, brand voice, merch and social media.

Year.

June, 2021